I have just opened a new online store: www.davemoultonstore.com
The initial purpose is to sell the surplus of tee shirts left over from my October West Coast Tour, but I am hoping it will grow from there, and I can provide quality products that people will want to buy.
I didn’t want a situation where the people in Oregon and Northern California, scarfed up all the tee shirts and I had none left by the time I got to Los Angeles. As it was I did run out of certain sizes.
I have to be realistic, I still have a relatively small following, there are some 400 owners listed on my Bike Registry. Although quite a large number when you consider I retired 22 years ago, and I was just an individual builder, and my total lifetime production can be numbered in the thousands. Whereas the big Italian names had factories with a production numbering in the tens of thousands.
On the other hand I did build 2,400 Fuso frames, 300 John Howard, 200 Recherché, plus all my custom frames. So 400 frames on my registry is only really just scratching the surface, and there is potential for that number to grow.
And that is fine with me, I make absolutely nothing when a frame sells somewhere on eBay or Craig’s List, whether it sells for $200 or $2,000.
I get a much greater satisfaction knowing someone enjoys riding a bike I built, over the idea that someone might make more on the sale of frame than I did when I built it.
It is still a buyer’s market out there. A brand new, Fuso LUX frame, built in 1986, that had never been built into a bike recently sold for $600.
An absolute bargain when you consider you could not get a new hand built frame from any reputable builder for that price today.
So here’s the deal. I am retired, I only do as much work as I care to do. I give of my time freely to my blog and the Registry, and the small amount of cost is covered by advertising here, and donations on the Registry. However, an online store is a different issue. There are monthly fees, inventory to buy and maintain. Only time will tell whether I can make it successful or not.
A following of 400 is enough to get things started, but will not sustain a venture like this for any length of time. I have an unknown following here on my blog. I get around 1,500 or 2,000 hits a day, but that is from around the World, and unfortunately shipping costs make it prohibitive for me to sell product outside the US. Also many of the hits are from Google searches, and there is no guarantee they stayed or will ever come back again.
I would love to do an event like the West Coast Tour again, maybe a Vintage Bike Show somewhere. Be assured that if the store is a success, any profit will go into running such an event.
The picture at the top is a tee shirt/sweat shirt design that I have planned for the near future. I hope it will have a wider appeal than the 400 or so ‘dave moulton’ bike fans. Your feedback as always is appreciated.
Udate 12/21/15: I now have XXL and XL in stock.